Media Promotional Campaigns

Beijing International Boat & Marina Show 2008 has setup a massive media pool of 80 companies, which is divided into different categories as follows: 

1. Finance and Economic：China Business Journal, Forbes China, 21st Century Herald, etc.
2. Yacht Industry：China Yachting, Nautica, etc.
3. General Newspaper: Global Times, Modern Weekly, etc.
4. Fashion and Lifestyle：TIDE, UP, Modern Luxury, etc.
5. Sports: Golf, Sports Illustrated, etc.
6. Web Media: Sohu.com, Sina.com, Hexun.com, etc.
7. TV Media: CCTV, Phoenix TV, Tourism TV, etc.
8. English Media: China Daily、Beijing Review, etc.
9. DM: Air Travel, Robb Report, etc.

Distribution Channels:

1. Direct Marketing: VIP Clubs, Golf/Yacht/Property Clubs, 5 Star Hotels, Foreign Banks, Embassies, etc.
2. Post Office Database Post Mail
3. Retail in CBD Area
4. E-newsletter through co-operated media database